Lead Conversion For Attorneys – Convert More Leads Into Paying Clients
Boost your trust factor.
Lead conversion for attorneys is the quickest way to profits. Developing trust is absolutely essential to building a thriving practice and is part of a solid foundation in the conversion process. While trust means different things to different people, qualities like dependability, loyalty, and honesty are building blocks that encourage a sense of trust. Your reputation as an attorney is on the line. Be a trusted advisor, not just a lawyer.
Trust is the single biggest motivator for buyer behavior and one of the key components to establishing a successful relationship. Do your potential clients trust what you say? Do they trust you as an attorney?
Lead Conversion for Attorneys! Trust can be ruined in an instant with a single negative event: a missed deadline, not following through on your actions, not delivering on a promise to not honoring your words made to a customer.
Clients overwhelmingly buy from people they trust.
These relationships are longer lasting, more efficient and more efficient than relationships not built on trust. But building trust takes time, and the only way to do it is to sell in a trustworthy manner.
So, do you have a specific, well-thought-out plan designed to overcome this obstacle and build greater levels of trust with your clients?
In the past, clients had negative perceptions of anything to do with selling because selling itself had been associated with manipulation, dishonesty, and trickery. That stereotype of untrustworthy, lying attorneys still comes back to haunt every professional today. But today’s modern and savvy attorney can play a critical role in its dismantling.
You may be the most honest attorney on the planet, but if your clients don’t perceive you to be trustworthy because of sloppy sales skills and negative selling behaviors, it doesn’t matter.
I see attorneys destroy client confidence in the conversion process and rarely recover, but it doesn’t have to be that way! Always check your behavior. Focus on trust-building activities with clients by creating an action plan and then continually concentrate on executing that plan. Once you’re able to increase your trust factor with clients, you’ll also see an increase in sales. Attorneys who fail to put an emphasis on developing trust and rapport do a disservice to their clients and leave the back door open to their competition.
The most efficient way to build that trust is to put clients first; always. You must do this by design, not by default.
In today’s highly competitive marketplace, your clients have many options, and they are looking for an attorney they know they can trust to work in their best interest.
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Need a “911” Attorney Coaching Strategy Call? If you are struggling with closing business and keep running into the same business obstacles and issues, let’s chat.
This 911 attorney coaching call is not a free coaching call. That would be irresponsible of me to offer you, as change doesn’t happen overnight, and certainly can’t happen on one phone call. Purely a chance for us to get to know each other, see where you are in your business, and see if it makes sense to work together. I want to serve you, and to do that, we need to have a frank conversation about your practice first.